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sifatahmed
Jan 23, 2022
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2019 B2B Content Marketing Benchmarks, Budgets, and Trends: A First Look at New Research For the ninth year MarketingProfs and Content Marketing Institute have released a detailed B2B content marketing report, with plenty of relevant insight for digital marketers. MarketingProfs The 6th Annual B2B Marketing Data Report A newly-released Dun and Bradstreet survey looks at the state of B2B marketing, as the firm has done each of the past six years, offering a slew of insights for digital marketers. Dun and Bradstreet Facebook rolls out 3D photos that use AI to simulate depth Facebook recently began launching the ability of create 3D photos using artificial intelligence to create the illusion of depth, a new tool in the digital marketer’s belt. TechCrunch Snapchat’s Newest Research Sheds Light on Where and When Its Users Like to Shop Snapchat has released new research looking at how its growing number of users prefer to shop. By wooing brands with user data, Snap may be looking to boost ad sales. AdWeek How social listening platforms have evolved through consolidation Consolidation has recently hit the 工作职能邮件数据库 social listening platform sector hard. A look at how these B2B platform mergers are likely to affect digital marketers. DigiDay When Does the Real Customer Journey Start? Earlier than You Think Wharton takes a close look at aligning content marketing with the prospect journey, looking to find out how early in the process the customer journey really begins. Wharton Bad Buzzwords: Cut ‘Cutting-Edge’ Out Of Marketing Materials Those words we all love to hate, for good reason, are beared out by data from a recently released B2B study. MediaPost 2018 October 19 Statistics Image Native ad test in Google Discover feeds gets a new look Google has announced that its Google Discover feeds will be getting several new visual changes. Search Engine Land Two-Thirds of U.S. Adults Know About Bots, and They Don’t Particularly Like Them The vast majority of U.S. adults doesn’t have a positive feeling about bots, and a new Pew Research Center survey digs in to some of the reasons why. AdWeek Research: Perspective-Taking Doesn’t Help You Understand What Others Want The Harvard Business Review examines taking on another’s perspective, and the insights doing so can bring. Harvard Business Review
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